There's a level of context you just can't access through a screen. Sure, we can be productive in virtual meetings. But we can’t always be present. There’s a science to it—our brains rely on microexpressions, body language, tone, and energy. Those cues get lost in the digital world, no matter how good your internet is.

But it’s not just about science. It’s about energy. And energy doesn’t lie.

There’s a sneaky way we hold ourselves back without even realizing it: by sticking to what we can do instead of what we truly want to do. It’s easy to keep doing what’s familiar, what’s safe. After all, it works. But if you feel that pull—that whisper in the back of your mind telling you there’s something more—you’re limiting yourself.

This story highlights the dual nature of Enneagram 3s, often nicknamed “The Achievers.” They are high-performing, energetic, and focused on efficiency. But like any strength, these traits can work against them without proper support and boundaries. Whether you are a 3 or work closely with one, understanding how 3s thrive (and where they struggle) is crucial to unlocking their potential.

All of the best laid business plans are worth nothing if they aren’t built on the foundation of your brand.

It’s absolutely essential that you know who you are and the values you bring to the table.

Many entrepreneurs will come up with a business plan, define their mission, vision, and values and call it a day. From that point on, they’ll get stuck in the weeds of the business and often stray from what they set out to accomplish in the first place.

In today’s world, that’s not enough. Consumers do more research, have access to more options, and make at a minimum 70% of their buying decision before they’ve ever gotten on a phone call with you.

You know you have good things to share with the world to make it a better place. You might be an accountant helping locally owned cannabis businesses create good cash flow and profitability or a business coach working with nonprofits. Maybe you’re helping create brave spaces for women to take adventure trips or a photographer with a passion to tell stories.

You know your calling.

As he lamented and we tried to look for just one good thing, he choked out, “But mom, it just feels like everyone has it figured out.” At the grand age of 12, my son has identified what most of us struggle with well into our adult years.

Imposter syndrome.

“We’re making some agreements here this morning. Respect- we respect one another and listen. Pronouns- we ask and accept people’s pronouns. Conversation- we are consenting to have this conversation and interacting today.”

If you ever tell me a story, in particular a very entertaining story, and we’re at a gathering with new people, I’m the one who’s going to make you tell it again. Because some of the very best parts of human connection come from stories.